Analytics Advantage: Smarter Site Traffic Reporting for Workforce Agencies

 

Join Digital Marketing Analyst Lisa Grimes and Marketing Content Team Lead Evan Brenner on Thursday, May 28, from 1-2 PM Eastern Time, for an insightful webinar on Google Analytics and Google Data Studio (formerly Looker Studio).
 
As we move toward more streamlined site traffic reporting, it is essential to understand how to leverage Google Analytics for your agency’s unique needs. Join us for a webinar focused on the Analytics Advantage, specifically designed for workforce agencies looking to understand their user traffic.

Our experts will lead a session designed to help you master your data and simplify how you access it. We’ll dive into the fundamentals of site traffic and showcase the custom events and reports our team can build specifically for you. Whether you need to track specific user actions or want a report that speaks your language, we’ve got you covered. Plus, we’ll be discussing the different ways you can access your reports and giving you a first look at upcoming changes designed to streamline your entire reporting experience. 

Whether you’re already receiving Google Analytics reports or just getting started, this webinar offers value at every level. Current users will gain context around upcoming access changes and discover ways to get more from their data, while newcomers will receive a practical introduction to interpreting reports and using insights to make more informed decisions.

Don't miss out. Register today!

Session Speakers

2026 May Marketplace Speakers

Evan Brenner
Marketing Content Team Lead, Geographic Solutions
 

Evan Brenner has over 16 years of experience in professional digital marketing and communications. In his current role, Evan leads Geographic Solutions’ Marketing Content and Analytics Team, contributing to a variety of mediums through content, including brand awareness, social media, culture initiatives, internal and external communications, and corporate site blog and newsroom content. His team is responsible for managing all internal and external Google Analytics accounts. Evan is also a member of Geographic Solutions’ audio/visual team, the co-host of several company webinar series, and the creator of the Pinellas Tech Network Meetup.

 

 

 

2026 May Marketplace Speakers (1)

Lisa Grimes
Digital Marketing Analyst, Geographic Solutions
 

Lisa Grimes started her career with Geographic Solutions and has spent the past two years growing within the company into her role as a Digital Marketing Analyst. Lisa is part of the Marketing Content and Analytics Team, where she manages all client and corporate Google Analytics accounts, helps maintain and build client reporting in Looker Studio, and supports custom reporting requests. Lisa tracks and analyzes marketing campaigns for Geographic Solutions to improve marketing performance, streamline outreach workflows, and create relevant content. Lisa also contributes to webinars and podcasts that highlight client success stories.